About Curated Kyoto
Curated Kyoto introduces you to a new way of connecting with Kyoto through in-person experiences, travel itineraries, collaborations and media. We sift through countless possibilities in Japan’s ancient capital to bring you the very best the city has to offer.
Since 2017, Curated Kyoto has been introducing individuals and brands to a unique way of connecting with Kyoto. Amidst the countless possibilities in Japan's historic capital, we meticulously curate the finest experiences, itineraries, collaborations, and media offerings. In a city where personal relationships and connections are paramount, we believe that having a local specialist to introduce you to the right places and faces elevates experiences and deepens connections.
While Curated Kyoto started by offering ways for you to travel and explore Kyoto, we have expanded our mission to support clients in deepening their connections with the city and its beautiful culture through events, programs and collaborations.
At Curated Kyoto, we work closely with luxury hotels, brands, and creative individuals to ensure that every aspect of our clients' time in Kyoto is elevated to its fullest potential. Our past clients include esteemed names such as CHANEL, Estée Lauder, Adidas, American Express, KCRW, Vans, Park Hyatt Kyoto, and more.
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About Founder
Sara Aiko
Creative Director / Founder
Conde Nast Travel Expert 2021/2022/2023/2024/25
Featured in Vogue Hong Kong
I created Curated Kyoto after working in a media department and noticing a significant gap in the way Kyoto was being represented. While there was plenty of information about major tourist sites, very little captured the soul of the city—it's quiet beauty, layered culture, and the details that make Kyoto truly special.
Kyoto has been my greatest teacher. The community of craftspeople, their pursuit of excellence, and the pride locals take in preserving their heritage have shaped me both personally and creatively. Beauty is everywhere here—but it’s the city’s depth that changes the way you see the world, especially amid the noise of modern life.
In addition to curating experiences for Curated Kyoto, I also work as a creative director on media and cultural projects. This dual role allows me to connect deeply with Kyoto’s creative community and share its spirit in ways that are both grounded and elevated.
Above all, my deepest thanks go to my Japanese mother, who raised me fiercely in two languages and two cultures. That duality gave me a rare perspective—one that bridges East and West—and it remains the foundation of everything I do.
The artwork in my profile picture was created by Nihonga artist Yuka Mori—one of Kyoto’s true gems.
Sara Aiko and Curated Kyoto
have been featured in…
Conde Nast Traveler, Vogue, Elle, The Financial Times,
Wall Paper Magazine and more.